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CIM

This course provides a foundation in marketing and will interest those from the business background in both the public and private sectors who wish to pursue a career in marketing.  The course will attract entrants who wish to begin or continue a career in marketing or those starting their own businesses.

You will gain a globally recognized certificate, which will qualify you for employment in any marketing oriented organization.

You will study the following modules

INTRODUCTORY CERTIFICATE IN MARKETING

PROFESSIONAL CERTIFICATE

1.       Marketing Fundamentals
2.       Customer Communications
3.       Marketing Environment
4.       Marketing in Practice

PROFESSIONAL DIPLOMA

5.       Marketing Research & Information
6.       Marketing Planning
7.       Marketing Communications
8.       Marketing Management in Practice

PROFESSIONAL POSTGRADUATE DIPLOMA

9.       Analysis & Evaluation
10.     Strategic Marketing Decisions
11.     Managing Marketing Performance
12.     Strategic Marketing in Practice
Examinations are held twice a year in June and December.

Tuition

Teaching consists of a combination of lectures, tutorials, case studies field trips and individual project work.

Internal Assessment

Your progress on the course will be assessed by a combination of course work including essays, reports, class tests, project work and examination.

Final examinations are conducted by the CIM who awards the final certificate for the programme.

Admission Requirements
  1. Applicants must normally be 18 years of age and hold the minimum entry requirement of 2 A Levels and 3 GCSE in 5 separate subjects, including English and Mathematics or Senior Secondary School Certificates (SSSC) at least ‘D’ in 6 subjects including English and Mathematics. 
  1. Holders of higher qualifications may gain exemption from some of the examinations.  Holders of degree and HND may start from Advanced Diploma level.  

What do you get from Zenith College?

  • Tuition from dedicated and experienced lecturers
  • Access to 24 hour internet facility on campus
  • Access to an up-to-date and well stocked library
  • Free Introductory tuition in computing and access to the College’s state-of-the-art  computer laboratory

Find more information about CIM at www.cim.co.uk or  

The Chartered Institute of Marketing
Moor Hall
Cookham
Maidenhead
 Berkshire SL6 9QH
United Kingdom